Want More Referrals? Here’s How…
Let’s be real for a sec…
We ALL want more referrals.
You know, people talking behind your back (in the best way possible).
“Hey, you’ve got to call her. She’s the one who helped my dad get to his appointments, managed the grocery runs, and even organized his home. Total lifesaver.”
That kind of buzz?
It’s not just great it’s game-changing. Especially if you’re learning how to start a senior concierge business or already running one.
But here’s the kicker:
Referrals don’t just happen to you.
They happen because of you.
Where Most People Miss the Mark
Too many business owners sit back, twiddling their thumbs, waiting for someone to hopefully mention their name.
They cross their fingers and whisper to the universe, “Please let someone refer me today.”
But here’s the truth bomb:
Hope is not a marketing strategy.
Winging it is not a referral plan.
If you’re serious about building a business helping seniors stay at home, especially one that scales you need a real system.
What I Did in 2017 That Changed Everything
Back in 2017, I drew a line in the sand.
I decided I wasn’t going to hope for referrals anymore.
I was going to create them on purpose.
So I tried all kinds of things.
Some were awkward.
Some totally flopped.
Some felt like throwing spaghetti at the wall and praying it stuck.
But through that messy action?
I created a system.
One I could repeat.
One that worked.
One that STILL works like when a $4,000 client called and was ready to hire… no selling needed. Why? Because she was referred and already sold on me.
That’s the power of building a referral-based senior concierge business.
Why Referred Clients Are Absolute Gold
Let’s talk numbers and energy.
Referred clients:
Are 75% more likely to hire you
Ask fewer questions
Trust you from the first call
Often invest in bigger packages
Are just… easier to work with
They’re the dream. They come in already sold. All you have to do is show up and answer:
“How much?” and “When can you start?”
How to Start a Senior Concierge Business That Generates Referrals
If you’re new, growing, or pivoting, you might be thinking:
“Okay, cool… but how do I get referrals?”
Inside my Fully Booked Business Club, I give you the full system. The real stuff not fluff.
Here’s what you’ll get:
Swipe-and-send referral emails
No awkward writing. Just copy, tweak, send. Easy.
Quarterly referral campaign templates
Think like a pro roll these out regularly, not randomly.
Step-by-step referral strategy
I tell you what to say, when to say it, and how to make it not feel salesy or forced.
My 4-step conversion plan
Designed to move people from interested to invested without hard selling.
The “Why–Why Not” framework
Attract the right clients. Politely repel the wrong ones.
A full marketing calendar
So you’re not winging it or forgetting when to do what.
But Here’s the Deal You Still Have to Work It
Yes, you get the plan.
Yes, you get the scripts.
Yes, you get the exact emails.
But no I don’t hit “send” for you.
That’s on you. And that’s okay.
Because now, you’re not starting from scratch. You’re not Googling “how to start a profitable senior concierge business” at 2am.
Instead, you’re following a proven plan that’s helped dozens of my clients go from unknown to in-demand.
Want More Clients and Less Hustle?
Whether you’re just getting your first client or scaling to $10K months, referrals are your fastest path forward.
And if you’re still unsure what to offer in your concierge business, check out this post on choosing the right services. It’ll help you build an offer that sells itself especially to seniors and their families.
Also, if you’ve ever wondered if a referral system can really bring in results consistently, this story of making $25K from one client might just blow your mind. Spoiler alert: referrals made it happen.
And if you’re stuck doing “busy work” hoping referrals will just appear, this post will help you shift from hustle to strategic action the kind that gets results.
If You’re Still Reading, This Is For You
Maybe you want to:
Start a part-time business helping seniors
Build a full-time career in non-medical senior services
Replace your day job
Scale your personal concierge business into six figures
Wherever you’re at, building a referral engine is the difference between surviving… and thriving.
So don’t wait.
Get the plan.
Use the system.
Watch your inbox fill up.
Final Thoughts: Referrals Aren’t Magic They’re Method
You don’t have to wait to “get lucky.”
You don’t have to guess how to talk to people.
You don’t have to figure this out alone.
How to start a senior concierge business?
Start with referrals.
Start with strategy.
Start with support.
Because word-of-mouth is the best marketing when it’s done on purpose.
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Thinking about starting a concierge business but not sure what you need—or where to even begin? The Concierge Starter Kit includes the exact templates, client forms, flyers, and tools I used when I first got started—plus a video walkthrough showing you how to use them all. I also cover what kind of insurance actually matters (and what’s just noise), so you can skip the overwhelm and start on solid ground.
➤ Grab the Concierge Starter Kit – $47. It’s the shortcut I wish I had. Get it HERE: https://theconciergeacademy.com/starterkit
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