What to Do When Social Media Shuts Down

Holy guacamole. Yesterday was wild. Facebook. Instagram. WhatsApp. ALL DOWN. At the same time. And I could feel the ripple effect through the business world. For some marketers, it was full-on “Oh crap, what now?” They were scrambling. How would they connect with clients? How would they sell their services? How would they reach new […]
Stop Hustling: Grow Your Concierge Business Smarter

More Results, Less Hustle Let me tell you something that took me years to learn the hard way: hustling isn’t the answer. It might feel productive. It might even get you short-term results. But long-term? Hustling leads to burnout, frustration, and spinning your wheels. And here’s why: Hustling comes from a “lack” mindset.It starts in […]
Smart Ways to Spend Your Marketing Budget (and Actually Get Clients)

When I first launched my personal concierge business, I believed the hype in those “start with no money” books. You know the ones. They tell you all you need is a car, a cellphone, and a smile. And I thought, “Cool, I’m in!” But here’s what those books didn’t say: if you want to protect […]
Built Profitable Senior Concierge Business After Leaving Nursing

From Nurse to CEO: My 11-Year Journey of Building a Senior Concierge Business There are two types of people in the world: Those who say they want something and go all-in to create it. Those who say it, but their actions tell a different story. This week marks my 11-year anniversary of choosing to leap—leaving […]