Start a Profitable Senior Concierge Business Today

A lot of people LOVE the idea of starting their own business.

And honestly, same. Starting my business was hands-down the best decision I ever made for myself, my family, my sanity, and my pocketbook.

But the truth is: if you’re serious about building a senior concierge business, you have to start thinking like a business owner. Not just acting like one.

Old-school business plans? Outdated. Unless you’re seeking outside investment, your plan doesn’t need to be 42 pages of fluff. In fact, it could literally fit on the back of a napkin.

Let’s stop overcomplicating this.

You need one thing above all else:
CLARITY.

If you’re looking to:

• Leave your J-O-B

• Make your business actually work

• Show up consistently

• Feel fulfilled by your work

• And yes make money (because you deserve to!)

Then there are 3 things you cannot skip.
These are the non-negotiables of any profitable senior concierge business.

1. Get Clear on Your Right-Fit Client

Most people fail right here. And I mean most.

They say: “I help seniors, realtors, moms, executives, small businesses…”
STOP. That’s not clarity. That’s confusion in disguise.

If your client is “everyone,” then your client is no one.

To build a business around helping seniors stay independent or offering aging-in-place services, you need to know:

• WHO you’re helping

• WHO you’re NOT helping

This is the starting point of your business. It affects your services, pricing, marketing, and everything else.

Need more help getting specific about your ideal client? I break this down step-by-step in Thriving Concierge Business? It Starts With a Clear Niche.

2. Define What Services You’re Offering

Your messaging will fall flat if people don’t understand:

• Who you help

• What you do

• Whether or not you can help them

If your offerings are vague, people won’t refer you, they won’t hire you, and you’ll be stuck spinning your wheels.

Clarity here is what unlocks easy sales.

Now, I get it you probably want to do “all the things.” But your clients don’t need everything. They need something that solves their problem.

Need help deciding what to offer in your concierge business? Start here: Choosing the Right Services for Your Concierge Business. It’ll save you tons of time and stress.

3. Understand How You’re Going to Make Money

This is where a lot of new entrepreneurs crash and burn.

They undercharge.
They guess their pricing.
They work 60+ hours a week for less than they made at their job.

Let me be blunt charging $20/hour will burn you out.
It won’t sustain you, your family, or your dream.

You need to understand your costs:

• Your time

• Gas + car expenses

• Insurance + cell

• Marketing budget

• And yes, PROFIT

Most women have been taught to overgive and undercharge. It’s generational. But it ends here.

My students go from charging $20/hr to closing $500–$1000/month retainers per client. Some are landing $18K contracts.

Want to learn how? Check out Get Clear With Pricing Concierge Services.

Bonus: Stop Wasting Time on the Wrong Marketing

So many business owners pour time, money, and energy into marketing that doesn’t work.
They post endlessly on social media…
They spend on ads with no ROI…
They lose confidence because nothing’s converting.

You don’t need 100 clients. You need a few of the right ones.

It’s not about doing more. It’s about doing what works.

If you’re stuck in busy work instead of strategic action, read this: From Busy Work to Financial Productivity. It’ll shift your mindset fast.

Ready to Start a Profitable Senior Concierge Business?

Let’s go back to the beginning.

If you’re ready to build a business that:

• Helps seniors stay independent

• Fits your lifestyle and freedom goals

• Makes real income (without burnout)

• Brings fulfillment, not stress

Then you need to stop dabbling and go all in.

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Thinking about starting a concierge business but not sure what you need—or where to even begin? The Concierge Starter Kit includes the exact templates, client forms, flyers, and tools I used when I first got started—plus a video walkthrough showing you how to use them all. I also cover what kind of insurance actually matters (and what’s just noise), so you can skip the overwhelm and start on solid ground.
➤ Grab the Concierge Starter Kit – $47. It’s the shortcut I wish I had. Get it HERE: https://theconciergeacademy.com/starterkit

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