What to Do When Social Media Shuts Down

Holy Guacamole! How did this happen yesterday...

Holy guacamole. Yesterday was wild. Facebook. Instagram. WhatsApp. ALL DOWN. At the same time. And I could feel the ripple effect through the business world. For some marketers, it was full-on “Oh crap, what now?” They were scrambling. How would they connect with clients? How would they sell their services? How would they reach new […]

Start a Profitable Senior Concierge Business Today

Start a Profitable Senior Concierge Business Today A lot of people LOVE the idea of starting their own business. And honestly, same. Starting my business was hands-down the best decision I ever made for myself, my family, my sanity, and my pocketbook. But the truth is: if you’re serious about building a senior concierge business, […]

Why Most Marketing Fails in Your Concierge Business

All the things that didn’t work

All the Things That Didn’t Work (and What Actually Does) When I tell you I’ve tried it all, I mean it.  Networking groups  Business expos  Local events  Print advertising  Giving my services away for free  Raffling services at big fundraising events  Volunteering to “rub elbows” with the “people with money”  Flyers in the grocery store  […]

How We Made $25K with One Client (No Meds, No Nights)

Yep. You read that right. One client. $25,038. In 2020, we worked with two incredible seniors husband and wife both living at home. He was declining. She was doing all the things. The cooking. The laundry. The cleaning. The errands. The life juggling act that burns people out. They had a loving, supportive family but […]